Vietnam’s seafood exports to China continue to thrive, with strong demand expected to persist in 2025. As one of Vietnam’s largest seafood markets, China represents a crucial destination for products such as shrimp, pangasius, tuna, and others. Let’s explore why this market is vital and how Vietnam is seizing new opportunities.
Remarkable Export Turnover in 2024
-
Vietnam’s total seafood export turnover to China is predicted to reach USD 1.9 billion in 2024.
-
Increased demand for key products such as white-leg shrimp, lobsters, crabs, and snails has contributed to this growth.
Opportunities Amid U.S.-China Trade Tensions
-
Vietnam is poised to benefit from the decline in seafood trade between China and the U.S. due to tariffs.
-
This shift offers a chance to expand exports to China, especially for live and high-end seafood products.
Strategic Focus Areas for Success
To capture the full potential of the Chinese market, Vietnamese exporters are prioritizing:
-
Improving Product Quality: Ensuring top-tier products to meet the expectations of discerning Chinese consumers.
-
Compliance with Export Regulations: Navigating the regulatory landscape effectively.
-
Strengthening Supply Capabilities: Leveraging modern distribution channels like e-commerce to reach more customers.
-
Quality Management and Branding: Building strong, recognizable brands to establish long-term market presence.
Why China Values Vietnamese Seafood
-
Diverse Product Offerings: A wide range of seafood, from white-leg shrimp to exotic varieties like crabs and snails.
-
High-End Products: Live and premium options cater to China’s growing middle and upper-class consumers.
-
Competitive Pricing: Vietnam provides exceptional value without compromising quality.
Looking Forward
With its strong market potential, China remains a target destination for Vietnam’s seafood exports. By focusing on innovation, quality improvement, and strategic branding, Vietnamese seafood companies can solidify their presence in this dynamic market.
Stay connected with us for more insights and updates on Vietnam’s seafood industry!
